Thursday, March 20, 2014

Candy Crush company founder left $1 billion on the table

          The game, candy crush, has become very popular in the past few years. In 2003 co-founder of the game, Toby Rowland, did not believe the game would be a success. In 2011 he then cashed out his stake in the company for just under $3.1 million dollars. Since that time the game has rapidly increased in value. It is among the most well know games world-wide. Today, the game is worth $7.6 billion, which would've made his share in the company worth over $966 million. The game averages 93 million players a day. It is very popular among social media sites such as Facebook. When Rowland was questioned about why he did not think the game would succeed, he did not reply.


http://money.cnn.com/2014/03/17/technology/social/candy-crush-ipo/index.html?iid=SF_T_Lead

2 comments:

  1. What an interesting read! I myself was a big fan of the game until two months ago when I just had to give up because I could not go passed a certain level. But anyway, I see why the game is so popular! It is so much fun and I believe it teaches a lot about strategy all while using my favorite thing: candy! Keep up the good work!

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  2. That's crazy! I don't know anyone one doesn't play candy crush or at least know about it. I can see why candy crush would make so much money; not only is it addicting but they offer you the choice to buy more lives and other helpful things to help you pass the level. That's really disappointing for the founder because the game has become so popular.

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